LOOKBOOK
This season, we were inspired by our home in Northern California —
the colors, textures, and mood of the Pacific coastline, along with the
ethereal, immersive feeling it evokes.  This collection is an ode to fall
and winter in San Francisco — and the way this time of year encourages
us to be present in the places (and with the people) we call home.
Home
Free
Dress in dreamy, easy pieces to
confidently explore your own backyard.
Better
Together
Combine multiple lush textiles
for feel-good moments —
even on cold, foggy mornings.
Better
Together
Combine multiple lush textiles
for feel-good moments —
even on cold, foggy mornings.
“The two girls grew up at the edge of the ocean
and knew it was paradise, and better than Eden,
which was only a garden.”
— Eve Babitz
Natural
Look
Recalling how Lands End’s rocky coast
meets the silken Pacific ocean,
contrast soft with rugged pieces
to create a strong look that
feels grounded in the elements.
Natural
Look
Recalling how Lands End’s rocky coast
meets the silken Pacific ocean,
contrast soft with rugged pieces
to create a strong look that
feels grounded in the elements.
“Always there is a sort of dream of air
between you and the hills of California,
a veil of unreality in the intervening air.”
— Stella Benson
“Always there is a sort of dream of air
between you and the hills of California,
a veil of unreality in the intervening air.”
— Stella Benson
Photography  Miranda De Lay
Videography  Esther Lee
Wardrobe Stylist  Therese Jacinto
Hair & Makeup  Jill Marie Mlynczyk
Models  Alexis Carene & Jessica Choi
Words  Hayden Freedman
EXPLORE THE COLLECTION
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Modern Citizen | Modern Citizen-Remy Tie-Front Billow Sleeve Dress-Dresses- $140
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Modern Citizen | Modern Citizen-Meredythe Soft Balloon-Sleeve Sweater-Sweaters- $92
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Modern Citizen | Modern Citizen-Zoey Long-Sleeved Ribbed Midi Dress-Dresses- $122
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Modern Citizen | Modern Citizen-Ting Ting Mock-Neck Short-Sleeve Sweater-Sweaters- $68
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Modern Citizen | Modern Citizen-Tilda Pleated Midi Skirt-Skirts- $78

$78

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Modern Citizen | Modern Citizen-Jasmine Oversized Coat-Coats- $150
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Modern Citizen | Modern Citizen-Isla Oversized Mock-Neck Sweater-Sweaters- $96
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Modern Citizen | Modern Citizen-Eden High-Neck Satin Dress-Dresses- $132

$132

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Modern Citizen | Modern Citizen-Ilana Pleated Houndstooth Midi Skirt-Skirts- $108
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Modern Citizen | Modern Citizen-Hadley Vegan Suede Open-Front Coat-Coats- $148
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XS
Modern Citizen | Modern Citizen-Nadine Cashmere Turtleneck Sweater-Sweaters- $95
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L
Modern Citizen | Modern Citizen-Signe Wrap-Front Vegan Leather Skirt-Skirts- $130
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Modern Citizen | Modern Citizen-Natalya Tie-Front Blazer-Jackets- $115
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Modern Citizen | Modern Citizen-Kayla High-Waisted Trousers-Pants- $112

$112

NEW |
3 LEFT
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M
Modern Citizen | Modern Citizen-Tamara V-Neck Cropped Sweater-Sweaters- $88

$88

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3 LEFT
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Modern Citizen | Modern Citizen-Gretchen Oversized Turtleneck Sweater-Sweaters- $92
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Modern Citizen | Modern Citizen-Nadine Cashmere Turtleneck Sweater-Sweaters- $95
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Modern Citizen | Modern Citizen-Vivian Long Checkered Coat-Coats- $128

$128

1 LEFT
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Modern Citizen | Modern Citizen-Hayley Ribbed Turtleneck Sweater-Sweaters- $98
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Modern Citizen | Modern Citizen-Sansa Open-Front Checkered Coat-Coats- $150
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Modern Citizen | Modern Citizen-Bethany Paperbag Vegan Leather Trousers-Pants- $112
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Modern Citizen | Modern Citizen-Rozlyn V-Neck Sweater Dress-Dresses- $108
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Modern Citizen | Modern Citizen-Louisa Knit Midi Skirt-Skirts- $78
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Modern Citizen | Modern Citizen-Sabrina Button-Front Coat-Coats- $160
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Modern Citizen | Modern Citizen-Petra Wide-Leg Trousers-Pants- $108